Tuesday, August 28, 2012

GO AND SEES: ITS ALL ABOUT PREPARATION



GO AND SEES: - ITS ALL ABOUT PREPARATION

One of the most important aspects of go and sees is for clients to see you up close and personal. 

Although a model may have a book full of wonderful test shots, clients want to know what she’s like in person, what makes her stand out from the pack? Sometimes models photograph different from how they look in person due to the lighting, the makeup, the pose, or just some intangible quality that makes them photogenic.



Casting is another word for go and sees. 
In America, castings usually refer to a go and see for a TV commercial. In Europe, the term is used more often for all types of go and sees.

During a go and see, clients are looking for a model’s unique, individual qualities: Is she/him at ease with strangers? Do unfamiliar situations totally freak you out? How do you make people feel when you are around them?  Are you fun and bubbly, sexy and sultry, or quiet and moody?
I won’t sugarcoat it: Go and sees can be a draining, depressing experience. You are constantly feeling tense and fearful. On top of all that, you know in advance that your chances of being rejected are high.



Despite all these obstacles, the most important thing is to stay cheerful, always be yourself, and let your natural personality shine through, because every client is looking for something unique and individual in each model.

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Tuesday, August 14, 2012

EDITORIAL MODELING- WHAT IT MEANS TO YOUR CAREER


Editorial Modeling




Editorial work includes fashion spreads, which are photos that are “spread” across two pages of the magazine. These types of stories often showcase the latest style trends. The other major type of editorial story is beauty-related, which means anything having to do with skin care, hair care, makeup, or cosmetic procedures, such as facials and massages.
Editorial work is done primarily by big-time models in the fashion capitals (New York , Paris, and Milan) because that’s where the majority of magazines  are based. Models in secondary markets (Chicago, Miami, and Los Angeles) may appear in magazines that are headquartered in those cities, but it is unlikely they would be hired to appear in a well known magazine in a fashion capital. Editorial work for models in local markets is even more limited, because there are so few  magazines located in those cities. Your agent is your best source for finding opportunities for editorial modeling outside the fashion capitals.


Even in the fashion capitals, it’s only a lucky few models who will ever appear in a magazine. Editorial work is the big prize for a model, the most prestigious assignment she can get.

WHY WOULD EDITORIAL BE IMPORTANT FOR YOU CAREER?

Being a successful editorial model will benefit all aspects of a model’s career. If a model is featured on the covers and in the pages of numerous magazines, her career is made. She will be able to demand the highest day rates and enjoy the incredible perks that go with a high –flying modeling career, including great travel opportunities( all –expenses paid trips to fabulous locations, where she’ll stay in the best hotels and eat at the best restaurants. And invitations to the coolest parties and gala events).



Disadvantages

Although overall, the advantages of editorial modeling  far outweigh the disadvantages, there are a few cons to doing lots of editorial. The main disadvantage is that it doesn’t pay well.  (You probably can’t pay your rent if you’re just doing editorial – the day rate averages $200, even for covers.)  For many who live on your own in a fashion capital and are responsible for paying everything from rent to light bulbs, $200.00 is not a lot of money, even if you work every day.  

Tuesday, August 7, 2012

PARTS MODELS





A “Part” model is a model who specializes in modeling certain body parts such as the legs, feet, hands, or back-basically any part of the body, but rarely the face. Parts models can be hired to do a variety of work-editorial work, advertising, TV commercials, catalogs, even films. Parts models generally don’t meet the requirements to be fashion models- maybe they’re not tall enough or don’t have the right look- but they have at least one standout part, such as beautiful hands, gorgeous legs, or perfect feet.
Aside from having the physical qualifications of a great part, an aspiring parts model needs to have plenty of patience and the ability to keep her part still while photographers adjust lights, backdrops, and props to get ready to shoot.



Parts models generally get started a little older than regular models; between the ages of 18 and 20 is common. As long as your part stays beautiful, you could model for up to  25 years or more is common. The work can be very intense and tedious, yet it can be a long, lucrative career for someone with fantastic legs, stand out feet, or lovely hands.